Optimizing your campaigns just got a serious upgrade. Our newest feature lets you cut deadweight placements straight from the stats page. Spot weak performance? Axe it instantly with one click. No more delays. It’s live — and it’s top-notch.

What’s a blacklist, anyway?

It’s a list of publisher sites you deliberately block from showing your ads. Why? Because they waste your budget — low clicks, poor conversions, zero ROI. Tell the ad network: “Not here.”

Try new blacklisting on Adsterra

What’s changed?

Sure, you could blacklist before — but it meant digging through placement IDs and manually pasting them into your campaign setup. Now? Just hit one button right in your stats. Done. Clean. Efficient.

How to blacklist placements on Adsterra (fast & easy)

  1. Select one campaign using the “Campaign” filter.
  2. Hit “Apply”.
  3. Group results by “Placement”.
  4. Use the toggle switch to blacklist underperformers.
  5. Give the system a few seconds to update the status — that’s it.

Why blacklists aren’t optional — they’re essential

  • Cut the waste – Stop funding placements that don’t deliver.
  • Scale smart – Push budget into what works; cut the rest.
  • Take the lead – Whitelist winners, raise bids, crush competitors.
  • Stay clean – Keep ads off irrelevant or risky sites that don’t fit your brand.

You don’t need a reason — you need results. And this new blacklisting workflow was built exactly for that. Dive into your stats, clear out the noise, and let your top traffic shine.

Try new blacklisting on Adsterra