How can you understand how effectively a brand is represented at an exhibition? Companies typically evaluate their participation based on the number of meetings, new contacts relevance, and the negotiations outcome.
In iGaming, traffic performance is determined not only by the number of players but also by how effectively the product and creatives can retain attention after the first interaction. Many webmasters rely primarily on bonuses, but in practice retention is shaped by much deeper factors. Player decisions are influenced by fundamental psychological triggers: fear of missing out, the search for emotions, and the sense of control over the process.
In this new episode of Adsterra Podcast we get to know the person behind some spectacular projects in iGaming marketing. Meet Faruk Aydin!
Adsterra CMO Gala Grigoreva shares insights on authentic marketing, AI in creativity, and the power of human connection in the latest i-Con Podcast Talks.
Learn 13 creative lifehacks to increase click-through rates (CTR). Optimize your campaigns with proven tips for better engagement.
Discover how to use emojis to amplify the emotional impact of ads, connect with your audience, and boost campaign performance.
Find out how to use high-quality content to increase sales and build a strong brand presence on marketplaces.
Learn how to use advanced marketing strategies to stay ahead in e-commerce, boost sales, and outpace the competition.
Learn how to use influence marketing to boost sales, enhance brand strength, and create lasting connections with your audience.
Discover how to use video marketing to boost your brand, engage audiences, and improve visibility with compelling video content.
An exclusive behind-the-scenes look on managing affiliate networks, getting traffic and industry trends with Oleg Suschitsky – a CEO of ADLEADPRO.
For example, case
![A new era of Adsterra Podcast: blending personal with expertise [Faruk Aydin, RevPanda]](https://affsecret.com/wp-content/uploads/2025/11/affsecret-1000-x-600-px-5-2.png)
