In 2023, Adsbalance became one of the top five traffic agencies for Shopee in Singapore. The achieved results include:

  • Ranked among the Top 5 largest Shopee partners in Singapore.
  • Achieved a 115% profit growth compared to previous periods.
  • Increased the monthly growth of active users by 10%.
  • Attracted 9.5 million clicks to the Shopee platform.
  • Generated 174,000 orders for Shopee, earning a commission of $125,000.

This article will outline the specifics of working with the Singapore market and highlight effective strategies for collaborating with Shopee to ensure profitability for your team.

Features of Traffic Generation in Singapore

  • Stability: Traffic was driven year-round. The more stable the volume of traffic, the fewer fluctuations and drops in revenue.
  • Choosing the Right Traffic Sources: Utilized push notifications, banner ads, and other types of advertising that converted into orders.
  • Collaboration with Advertiser Managers: Close interaction allowed for securing special conditions, bonuses, and increased commissions.
  • Traffic Optimization: Testing various approaches and creatives helped achieve a high return on investment.

How to Succeed When Working with Shopee?

Our experience shows that for consistent growth and high efficiency, the following factors must be considered:

  1. Focus on Key Events
    • Shopee hosts major promotions every month, and our strategy focused on preparing for them:
      • 1.1, 2.2, 3.3, etc. – promotions launched every month.
      • Black Friday – the largest sale event.
      • Additional promotions on the 15th and 25th of each month.
    • By preparing in advance for these events and increasing traffic volumes early, we achieved maximum conversion.
  2. Consistent Collaboration with Shopee Managers
    • Close cooperation with Shopee representatives enables:
      • Access to exclusive bonuses and higher commissions.
      • Use of special promotional mechanisms.
      • Faster adaptation to offer changes and working conditions.
  3. Utilizing Optimal Traffic Sources
    • The most effective sources included:
      • Push Notifications: High conversion due to relevant offers and discounts.
      • Banner Advertising: Attracted an audience with high purchasing power.
      • Native Advertising: Helped retain users within the Shopee ecosystem.
  4. Creatives and Localization
    • Although Singapore is an Asian market, English-language creatives performed best. This is due to Shopee’s extensive use of English on its website and in advertising campaigns.

Conclusions and Recommendations

  • Prepare for major promotions in advance – increasing traffic volumes before the key day delivers better results than last-minute efforts.
  • Maintain constant communication with Shopee managers – this will help secure the best conditions and offers.
  • Use proven traffic sources – push notifications, banners, and native advertising have proven to be the most effective.
  • Optimize advertising campaigns for local promotions – Shopee conducts sales every month, and leveraging these can boost profits.

Thanks to these strategies, Adsbalance became one of Shopee Singapore’s largest partners and significantly improved its metrics. We continue to refine our approaches, proving that white offers can yield stable and high income.

Want to discuss in detail? Contact us!